October Jae began in 2019, inspired by our baby we lost during pregnancy. It became a way to bring beauty to her name and create something meaningful that lives on through the work we do and the stories we tell.

We’re drawn to raw beauty.

Soft light. Natural movement. The moments that don’t need to be perfect.

Our studio brings together styling, clothing, photography, and film to create stories that feel personal and real.

We help take the guesswork out of being in front of the camera, from what to wear to how the final story comes together.

Sometimes we style from our collection. Sometimes we work with what you already own. We simply bring the pieces together.

A little everyday. A little editorial.

Something real, thoughtfully made.

Based in the Outer Banks, North Carolina. Creating stories wherever they take us.